Company’s state-of-the-art product line stands out among virtualization competitors.

Dallas, TX, July 12, 2010 –2X Software, global developer of virtual computing solutions, today announced it has been selected by Everything Channel as a CRN Emerging Technology Vendor.  The annual list recognizes companies that are delivering high margins for solution providers with innovative and easy-to-use technology. Of special interest to the CRN editorial staff was the company’s robust product line, including the 2X ApplicationServer for Windows Terminal Services, 2X LoadBalancer for Terminal Services/Citrix, 2X ThinClientServer and the 2X VirtualDesktopServer. 2X products were praised for offering easily manageable and scalable solutions with a straightforward, affordable licensing structure, resulting in product prices far below those of their competitors.

“Solution providers are always looking for new and innovative technology to solve business problems for their customers. As this industry has shown, today’s emerging vendor can be tomorrow’s Cisco, Google or Facebook and getting ahead of technology can help a VAR grow their business and differentiate their offerings,” said Kelley Damore, VP, Editorial Director, Everything Channel.

The vendors that make up the CRN Emerging Technology Vendor list were founded in 2004 or later, have revenue under $1 billion and have an active U.S. channel strategy.  Final selection to the Emerging Technology Vendor list was made by the CRN editorial team after a review of submitted information.

”We are proud once again of our addition to the CRN Emerging Vendors list for 2010, a vote of confidence in our continued enhancements to our state-of-the art product line,” said Scott Sims, 2X General Manager for the Americas. “We will continue to ensure that our products offer powerful, affordable virtualization solutions to business of all sizes for years to come.”

For more information on the CRN Emerging Vendors program, please visit: CRN 2010 Emerging Vendors.

About 2X

2X Software Ltd develops enterprise server-based virtual computing software, enabling desktop virtualization and application streaming on personal computers and thin client devices. Its product line, which includes the award-winning 2X VirtualDesktopServer and 2X ApplicationServer, is easily scalable, installable, and manageable with straightforward licensing, resulting in product prices far below those of competitors. For more information, please visit: http://www.2x.com.

Everything Channel (www.everythingchannel.com, www.channelweb.com)

Everything Channel is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With over 30 years of experience and engagement, Everything Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. Everything Channel is a UBM company. To learn more about Everything Channel, visit us at http://www.everythingchannel.com.

About United Business Media Limited (www.unitedbusinessmedia.com)
UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetization of B2B communities and markets. UBM’s businesses inform markets and serve professional commercial communities - from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists – with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organized into specialist teams t that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently.



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