DUBAI, UAE, 16th December, 2013 — 2X Software, a global leader in virtual desktop and application delivery solutions, today announced they have selected EMT Distribution to help push their desktop virtualization and application delivery solutions into the fast growing Middle East market.

After making a successful debut at this year’s GITEX, 2X Software have managed to make considerable in-roads into the region. The company has been able to generate lot of traction in the market and now with support of its distributor EMT, 2X intends to increase its engagement with the region.

Nikolaos Makris, CEO at 2X Software, said, “We are excited to be part of this growing region and after establishing a reasonable channel base, in the coming year we will focus on training our partners to transfer knowledge and skills that would enable them to win more deals and service more and more customers effectively.”

“We will also be working closely with EMT to expand our channel footprint across the region and run several campaigns to acquire the maximum number of resellers and partners under our brand. We are certain that with our technology, channel partners will be able to drive more margins and achieve a better return on investment for their time and effort.”

The market for virtual desktop and application delivery, remote access and cloud computing solutions is gaining traction in the region and 2X Software is ideally placed to service this market, bringing significant commercial benefits to businesses that are considering implementing virtual desktops, application delivery, and using the cloud.

“The overwhelmingly positive response that we received for 2X Software products and solutions at GITEX is a testament to the strength of this unique technology. 2X offers a wide array of opportunity for resellers that can help them grow their business to a new level,” said, Mohammad Mobasseri, the CEO at EMT Distribution. “We will support the efforts of 2X Software in the region and execute training and marketing programs to enable partners and drive business in the market. We are well positioned to provide pre-and post-sales support to our partners for 2X product and solutions.”

“We are the authorized distributor for the entire range of 2X products in Middle East Africa and the company is looking to add more channel partners for 2X Software across the region.” added Mobasseri.

EMT Distribution is the leading global value added distributors based in Middle East and is authorized to distribute 2X products across the region including countries like Afghanistan, Algeria, Bahrain, Egypt, Iraq, Jordan, Kuwait, Lebanon, Libya, Morocco, Oman, Palestinian Territories, Qatar, Saudi Arabia, Syria, Tunisia, United Arab Emirates and Yemen.

About EMT Distribution

EMT Distribution is one of the leading global value added distributors with a foot print spanning several continents with offices located in Australia, Austria, Hong Kong, Philippines, Singapore, UK and UAE. The company has been part of the technology distribution landscape for over 15 years. The company’s portfolio consists of security, virtualization, communication, and analytics solutions.

EMT Distribution is well positioned to provide pre-and post-sales support with their team of experienced product specialists. Its team possesses leading industry qualifications, and is equipped with all relevant vendor certification to act as “Trusted Advisors” for channel partners and end-users.

About 2X Software

2X Software is a global leader in virtual desktop and application delivery, remote access and cloud computing solutions. Thousands of enterprises worldwide trust in the reliability and scalability of 2X products. 2X offers a range of solutions to make every company’s shift to cloud computing simple and affordable.

For additional information, visit or contact Charlie Williams by email, phone +356 2258 3800.

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