Parallels Automation for Cloud Marketplace offers cloud service providers and Telcos a continuously expanding catalog of high-demand Software-as-a-Service (SaaS) applications across a broad range of categories that SMBs want today.
"This solution provides us with the opportunity to increase revenue immediately with very little effort, while also allowing us to add other applications from the broader APS catalog to differentiate and grow our Cloud business over time."
Mikel Irizar, CMO/CSO
Softec Internet, S.L
Parallels Marketplace applications can be deployed in days—rather than weeks or months—and come with pre-negotiated licensing terms that eliminate the need to negotiate individually with each ISV. Marketplace applications also include optional third-party certified support that can eliminate the complexities of having to support a broad range of applications in-house. And to help jump-start your sales efforts, Parallels will provide marketing content for the applications that you host, helping you promote solutions to your customers. Parallels Marketplace applications provide a quick and easy way to differentiate your offerings, increase your revenues, decrease time to market, and build "stickier" customer relationships.
The Parallels Professional Services team is available to help you customize your user interface and load Parallels Marketplace applications to your branded storefront—so you can start generating profits right away.
Check out some of our partners who are offering PACM applications in their SaaS stores
Parallels Cloud Marketplace Applications are the fastest way to offer SMB customers instant, self-service access to the cloud-based SaaS applications that they want most. Meeting these customer needs will not only generate more revenue for you, but also increase the “stickiness” of your customer relationships.
Rapid deployment. Marketplace applications include everything you need to offer your customers instant access to Cloud applications—so you can get your SaaS applications to market in days, rather than weeks or months, and start generating new revenue right away.
Expanding catalog of high-demand Cloud applications. There are currently 10 applications that we have selected for their high-demand opportunities by small and medium businesses now. These include Symantec Norton Internet Security, StopTheHacker, KeepIt Online Backup, Unity Mobile, Attracta, Pinnacle Cart, Trustwave PCI Scanning, Persony Web Conferencing, Global Mentoring LiveCare and CloudFlare. These are just for starters, as we are continually working with ISVs to bring additional high-value offerings to this list. And because these applications are already packaged to run on the Parallels Automation platform, you can deploy them in a matter of days.
Pre-negotiated business terms. Marketplace applications come with pre-negotiated business terms for every application, so you don't have negotiate licensing terms with each ISV individually. This approach ensures equitable wholesale pricing for you, lets you establish your own retail pricing, and further accelerates your time to market.
Turnkey customer support. All Marketplace applications include optional support services from certified third-party support providers with worldwide 24/7 capabilities. This helps Cloud Service Providers to minimize the time and cost associated with supporting a broad range of applications in-house, gives your customers easy access to top-notch technical support, and allows you to go to market with new application offerings more quickly.
Implementation assistance. With the help of Parallels Professional Services — including assistance with setting up your storefront, designing the user interface, and back office integration — you can implement Marketplace applications in a matter of days and start generating additional revenue right away.
Ability to add hundreds of additional APS applications. In addition to the applications offered via Parallels Cloud Marketplace, with their pre-negotiated business terms and support, you can also offer hundreds of enabled by the Application Packaging Standard (APS) via your branded storefront. This standard automates provisioning, configuration, billing, and support for Cloud applications, making it easy to add new offerings to your portfolio.
Self-service ordering. Because Parallels Cloud Marketplace applications are integrated with Parallels Automation, your customers can easily order and pay for Cloud applications themselves, saving you the time of having to fulfill orders manually.
Instant provisioning. Marketplace applications issue licenses automatically as soon as customers complete their orders. That's good for your customers, as it means they can start using the application immediately; and it's good for you, because it optimizes time to revenue.
Easy management. The Parallels Automation interface gives you easy visibility into customer self-service orders and licenses, so you can readily track marketplace activity.
When your customer purchases a PACM application, a licensing call goes out to Parallels, which acts as a broker and aggregator. Parallels then sends an API call to the software vendor, requesting a license key. When the vendor replies—typically instantly—Parallels passes the license key on to your PACM storefront, which passes it on to your customer in an e-mail bearing your company brand. Wizards then walk your customer through installation, registration, and activation.
Parallels Cloud Marketplace is a turnkey solution for getting to market with SaaS applications quickly. You can have Parallels Cloud Marketplace Applications up and running and on offer to your SMB customers in days. In order to start offering these applications, you will need the following infrastructure in place:
Parallels Professional Services can help you to implement all pieces of the required infrastructure. Additionally, they can help you to quickly implement the SaaS Applications that you want to offer, and design your user interface for your branded SaaS storefront.
Click "Request Information" button to have a sales person contact you.