Web Presence Builder is the easiest way for your customers to create professional-looking websites—and it’s also a great way for you to increase customer satisfaction and loyalty. Here are five reasons why:

• Ease of use means “sticky” customers. With the high cost of customer acquisition, the only way to make a profit is to keep customers once you get them. But a lot of customers who sign up for Web hosting give up before they finish their site, and then they cancel their hosting account. That won’t happen with Web Presence Builder. It offers editable topics with complete content—none of that “lorem ipsum” filler text that your customers have to remember to fully erase (or risk embarrassment when their customers come across it). These topics, plus drag-and-drop connectivity to outside services (such as social networks and shopping carts) make Web Presence Builder so simple to use that your customers will find it easy to create polished websites that will enhance their image and bring them more business.

• No need to start with a sitemap. Most website tools are structured so that customers have to build a complete site structure before they can create or edit any content. But small business owners aren’t professional Web designers, and many of them simply aren’t able to envision their complete website at the outset. They need a product that lets them just jump in and start writing or editing. Web Presence Builder does exactly that, enabling them to select whatever menus they need as they go along.  That, plus its built-in, customizable topics, will make it easy for your customers to get started—and to complete professional-looking websites in record time.

• Ability to add great features without scripting. Small business customers typically lack the techni­cal know-how to add complex scripts and applications to their sites. With Web Presence Builder, they won’t need to. Drag-and-drop modules make it easy to add features ranging from video and e‑commerce to custom search capabilities and links for sharing content with social network sites.

• Integration with other Parallels products. Web Presence Builder is fully integrated with Parallels Plesk Panel and Parallels Customer & Business Manager. That gives your customers the convenience of easy access from their panel page, plus automatic population of key website fields with panel data, while giving you the convenience of automated billing.

• A “try-before-you-buy” mode.  You can provide your customers with free access to Web Presence Builder on a trial basis, so they can see for themselves how easy the product is to use. Then, to claim their sites, they just subscribe to a new hosting plan or upgrade their existing plan. It’s a win-win situation all around, because they get to try the product on a no-risk basis, and you get more business.

As a hoster, you have a choice of how to deploy Web Presence Builder. You can either sell access to it as a service, or bundle it with your hosting service as a way to further differentiate your services from the competition. Either way, it will boost your bottom line. It even comes with a topic for hosters, if you’d like to use the product yourself.

Parallels Web Presence Builder offers a wealth of features to make life easy for both hosters and small business users:

• Fully integrates with other Parallels products. Complete integration with Parallels Plesk Panel means you can access Web Presence Builder right from the panel’s overview page—plus it uses panel data to populate key fields on the website (name, company, address, phone, e-mail address, and more), further reducing the time needed to create a website. It’s also integrated with Parallels Customer & Business Manager—both as a billable upgrade item and as a “try before you buy” option. And if your users have a existing websites built with Parallels SiteBuilder 4.5, they can migrate its content to the new Web Presence Builder site.

• More than 75 content-complete topics. Web Presence Builder comes with topics that are customized for more than 75 types of businesses and organizations. Topics have complete content that you can either edit or publish instantly as is, plus you can choose from hundreds of pictures to add visual interest to your site. What’s more, all topics are fully translated into all languages supported by Parallels Plesk Panel, including Brazilian Portuguese, Chinese (Simplified and Traditional), Dutch, English, French, German, Italian, Japanese, Polish, Russian, and Spanish.

• Fully customizable to meet SMB needs. Web Presence Builder comes with a WYSIWYG editor that lets them make edits right on the website and drag blocks of content around the screen. They can also easily change site layouts, sidebars, colors, fonts, and backgrounds, and add borders for a customized look. And they can manage both menu changes and page additions from a single, intuitive interface.

• Easy integration with outside services through drag-and-drop modules. SMBs can quickly insert all sorts of sophisticated features in their site, embedding videos from Youtube, Vimeo, Myspace, or Dailymotion; embedding pictures from Picasa; setting up e‑commerce with the PCI-compliant Ecwid system; adding a user comment capability through Disqus; inserting sharing links for over 300 social sites, including Facebook, Twitter, and LinkedIn; setting a default search engine, and supporting advertising through systems like Google AdSense.

• Cool new features available through drag-and-drop modules. Whether they want to add a blog to their site, insert a customizable contact form that’s automatically integrated with their e-mail, add “breadcrumbs” to let visitors know where they are in the site, insert text or images that persist across the entire site, or embed documents, SMBs can do it all without any coding or scripting. Just drag and drop the desired features, add any customization they want, and they’re done!

• Publishing, analytics, and help options. SMBs can create and edit a copy of their website as a Facebook page; save website versions for a future launch date (or revert back to a previous version); and publish their site in seconds. Web Presence Builder also supports Google Analytics and comes with in-product help and video tutorials.

With Parallels Web Presence Builder, SMBs can instantly add all sorts of sophisticated features to their website without doing any coding or scripting—or having any knowledge of HTML. They just choose the modules that offer the capabilities they want and then drag and drop them into their site. Talk about easy! And no one will know that they didn’t pay a Web designer thousands of dollars to build these features for them.

Parallels offers three deployment options for Web Presence Builder, so you can choose the one that best fits your needs:

• Parallels Plesk Panel: If you use Parallels Plesk Panel, you can host up to 1,000 websites per server by deploying Web Presence Builder inside Parallels Plesk Panel.

• Web Presence Builder for Parallels Automation: If you use Parallels Automation and are hosting 5,000 websites or more, your best choice is to deploy Web Presence Builder through Parallels Automation.

• Standalone Deployment: If you currently use neither Parallels Plesk Panel or Parallels Automation, choose the standalone deployment option. You’ll be able to use its built-in APIs to integrate it into other control panels, billing systems, and business systems.

  Request more information on Parallels Web Presence Builder here