Poll reveals most knowledge worker respondents chose a Mac running Windows applications,when asked to pick the most useful computer for work
Renton, WA. — July 11, 2011 — Parallels® today announced the availability of Parallels Desktop for Mac Enterprise Edition (www.parallels.com/desktop/enterprise/), the number one selling and award-winning software for running Windows and Mac applications side-by-side on a Mac without rebooting. The new Parallels Desktop Enterprise Edition enables IT departments to support Windows-based business applications for Mac users with a configurable, policy compliant solution that easily fits into existing business processes.
“As Macs become increasingly more prevalent in the workplace, there is a growing need for Mac users to run essential Windows applications that are critical to their business,” said Laura DiDio, Principal of research firm Information Technology Intelligence Consulting. “This influx of Macs has traditionally been a major pain point for IT departments as they have had to maintain crucial Windows-based business applications. Savvy businesses are addressing this issue by deploying desktop virtualization solutions that allow them to easily manage their Windows and Mac environments.”
“Parallels Desktop for Mac Enterprise Edition simplifies end-user workflow and extends productivity by running Windows programs like they are native to the Mac, regardless of network connectivity,” said Kim Johnston, Vice President of Marketing for Parallels. “Business users gain the advantages of the world’s bestselling, top-rated and most trusted solution for running Windows applications on the Mac while IT departments can simplify the management and administration of the solution on their managed Mac population.”
IT departments benefit from the new capabilities to pre-configure policy-compliant deployments of Parallels Desktop for Mac Enterprise Edition. This allows the proactive enforcement of corporate change management requirements through a configurable software update policy and local update server option. As a result, IT departments have the ability to determine when and where software updates are applied to Parallels Desktop 6 for Mac across their organization.
Parallels Desktop for Mac Enterprise Edition fits into existing business processes and helps the IT department to reduce the cost of deploying and maintaining client-based software. IT can simplify administration with the Parallels mass deployment package builder, which dramatically reduces the time and expense of rolling out the solution.IT teams may also choose to deploy and manage Parallels client software and virtual environments through standardized software distribution and systems management tools, extending existing investments.
Thousands of enterprises around the world, including more than 50 percent of the Fortune Global 200, have adopted Parallels Desktop for Mac to ensure that their employees can use critical business applications and to reduce IT costs across the organization.For example, Ogilvy’s Mac-based Creative Technologies team deployed more than 1,000 copies of Parallels Desktop for Mac globally so their creatives could run the same Windows-based business applications that the rest of the company uses. The team reduced the number of machines it supported and decreased IT costs by 33 percent as a result.
“Parallels Desktop for Mac Enterprise provides us a unified, cost-effective solution,which saves us valuable time by streamlining mass deployments, image management, and critical IT compliance processes,” said Sasan Poureetezadi, IT Director at the Walter Cronkite School of Journalism and Mass Communication, Arizona State University.
These organizations and numerous other corporate customers represent a growing trend. In fact, in a recent survey of knowledge workers conducted by Lab 42 for Parallels¹, 6 out of 10 of respondents (58 percent) said their employers now allow them to choose a Mac or a PC as their work computer. When asked to choose the most useful computer for work, most respondents (53 percent) chose a Mac running Windows applications without rebooting.
In a separate study conducted by Information Technology Intelligence Consulting², the firm predicted that the percentage of large enterprises with more than 250 Macs and/or Apple devices in the organization will grow by 267 percent, increasing from 12 percent in 2010 to 32 percent in 2015.
Parallels Desktop for Mac Enterprise Edition is available as an annual subscription service that simplifies licensing compliance and auditing across an organization through a unified Parallels volume license key. The volume license key includes access for the IT department to priority business class support as well as access to the latest software updates, beta programs and major versions eliminating the burden of managing individual endpoint licenses.
Parallels is a worldwide leader in hosting and cloud service enablement and desktop virtualization. Founded in 1999, Parallels is a fast-growing company with more than 800 employees in North America, Europe, and Asia. For more information, please visit www.parallels.com, follow us on Twitter at www.twitter.com/ParallelsMac and Like us on Facebook at www.facebook.com/ParallelsDesktop
¹ Survey of 210 knowledge workers via social networks conducted by Lab 42 on behalf of Parallels in May 2011 — full-time employed (66%), 18 to 44 years old (90%) computer use six or more hours per day (85%).
² Independent online survey of more than 800 SMBs, mid-sized companies and enterprises across vertical industries conducted by ITIC in May 2011 — 26 countries represented (82% North America).