Reseller Hosting Plans

Overview

Parallels Products

Customer Spotlights

Reselling hosting is a lucrative business opportunity — one that hosting service providers can monetize. Reselling opportunities can be found in a shared hosting environment or as a white label reseller. In a shared hosting reseller model, you offer a degree of independence to your partners and they resell their own hosting plans. In a white label reseller model, you can delegate service plans for your partners to resell and offer a much wider array of applications through your partners.

Shared Reseller Hosting

In order to offer a complete line of options, shared hosting companies often promote a reseller package. In this way, the shared hosting provider can create other shared hosting providers who will make use of the same equipment. The reseller simply buys a quantity of server resources and then sells individual websites that use these resources. Typically, the reseller will completely own the relationship with their customer and be responsible for supporting, billing and maintaining every aspect of this relationship. The service provider gets paid for the resources regardless of whether the reseller uses them or not.

White Label Resale

Many potential reseller companies understand the value in offering hosting services to their clients, but are hesitant to enter the market due to lack of expertise or willingness to invest the time and capital required to build a hosting business from the ground up. White label resale gives you an indirect sales channel while allowing your resellers to maintain their brand independence and retain client loyalty. Helping resale channel partners to present services as a core competency under their brand is a key factor in cultivating the white label reseller as a revenue source.

White label is ideal for these types of service providers because of their strong, loyal client base and broad service portfolio:

  • Systems integrators
  • Web designers and developers
  • Internet service providers
  • Value-added resellers
  • Application developers (including SaaS)

Shared Reseller Hosting

Our recent addition of a reseller level to Parallels Plesk Panel gives you more flexibility to offer reseller web hosting. With the reseller log-in homepage, your resellers can set up and manage their own clients and domains. Plus, we make it easy for you to migrate your existing clients to resellers.

Parallels reseller solutions allow service providers to delegate control of sales and other specific items to agents and resellers. Each entity (service provider, reseller, sub-resellers) can manage their specific user and sub-reseller accounts using a web-based control panel. Some of these specific features include:

  • Billing (both for reseller and end user)
  • Provisioning
  • E-Commerce
  • Reporting
  • Branding

White Label Resale

Parallels Operation Automation is the ideal platform to support different sales and business models, including a white label resale model. It also supports the direct and indirect sales methods used by resellers to attract customers. In addition, Parallels Automation gives your reseller channel full brand customization of the storefront visual appearance, branded URLs, service plans, workflows, mail services and DNS server hostnames.

Because reseller sales models can be complex to implement and manage, it’s important to automate the process as much as possible. Parallels Automation is designed so service providers can quickly launch and easily manage new resale channels, as well as manage the complexities of branding, reporting, and service delivery. This allows you to focus your attention on developing and selling unique plans and reacting to market needs.

Combell Group NV

Combell Group NV

"As we look to build our offering for smaller shared hosting companies who have limited budgets and are focused on IT efficiency and the optimization of internal resources, the reseller level of Parallels Plesk Panel becomes key because it enables our low budget brand Easyhost to extend the full capabilities to these companies and ensure no disruption to their end-user customers. Through this reseller mode, our customers have the ability to support themselves, while reducing operating costs so we can concentrate our resources on building service offerings."

Jonas Dhaenens, Managing Director,
Combell Group NV
www.combell.com


View All Case Studies

  • Bright Idea

    Start with a simple program where partners can sell existing service bundles using their brand. As your various partner channels grow, offer the ability to set their own prices, use their own merchant bank, domain registrar, and unique resource bundles.

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    1.Speak with a Parallels specialist.
    Call +1 425.282.6400 (U.S.A.) — for international numbers, click here
  • Need Help?

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