Parallels Independent Software Vendor (ISV) Program is tailored specifically to ISVs and independent developers who are interested in offering their existing applications as Software as a Service (SaaS) without refactoring their software or rewriting it for the cloud or mobile platforms.
With millions of lines of existing code, it might take years to make your application multi-tenant-, cloud-, and mobile-ready, yet you still need to innovate and deliver new features to existing customers. We understand the challenges of turning your organization from a traditional software vendor into a service provider—from the need to build and maintain a server infrastructure to working with very different support and operations teams.
Parallels Independent Software Vendor Program helps ISVs address challenges and provides a fast and seamless path to becoming a SaaS provider.
Parallels Remote Application Server provides ISVs a solution to become a cloud-ready service provider without interrupting the software development cycle. Traditional software architectures are instantly transformed into full-featured native-like applications, providing customers a brilliant mobile experience on any device.
Transitioning from packaged software to SaaS means changing the business completely. ISVs that take this step move from a standard software vendor to a service provider model. Parallels team of experts have supported many ISVs through this transition. Our team works closely with ISVs to build a personalized strategy for delivering the best server and network architecture and scale out plan while supporting ISVs every step of the way.
Traditional software companies are very close to their core business model. Moving away from one-time upfront revenue is a big step. Parallels Remote Application Server makes it easy for ISVs to plug into a SaaS model and attract more customers with lower upfront fees while building a recurring revenue stream.
Although moving to a SaaS model boosts recurring revenue, operating as a service provider reduces gross margin as you are faced with a number of variable costs – server, networking much larger operations and support teams, and other costs. To deliver this service, ISVs are now invested in customers' support and administration, hardware, datacenter infrastructure, application delivery solution, third-party licenses, and general and administration overheads. Each of these recurring costs eats into your margin. Compared to other application delivery solutions, Parallels Remote Application Server lowers TCO and can increase your net profit by over 50%